Sr. Specialist, Social Impact

Job Locations US-NH-Hampton
Job ID
Full Time
Planet Fitness World Headquarters
Zip: Postal Code

About Us

Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. We have over 2,400+ stores in 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, and Australia. More than 90% of Planet Fitness stores are owned and operated by independent business men and women.


At Planet Fitness, our unique mission has always been to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment. And we’re proud of the amazing Planet Fitness team that supports our clubs and team members. They are comprised of dynamic, dedicated, and talented individuals who represent our values of integrity, transparency, passion, respect, and excellence (while having fun!) in everything they do.


Joining the PF family means being part of a company that cares about bettering the health and wellbeing of our communities. It means being a part of a supportive, engaging workforce with an inclusive culture that values diversity and creates an environment where everyone can feel they belong. It means encouraging professional growth and development. It means making true, lasting connections with your co-workers with celebrations, team building activities and engaging corporate events! It means creating a positive impact in our local communities through our Judgement Free Generation® philanthropic initiative. It means being part of a brand that you can be proud of!


For the past 30 years, we’ve helped millions of people in their fitness journey and revolutionized the industry along the way. And we’re just getting started!


The Sr. Specialist, Social Impact will play a key role in expanding and executing Planet Fitness’ overarching Purpose initiatives to drive social impact efforts. Specifically, this role will oversee community relations initiatives, manage the brand’s non-profit partnerships, track, measure and communicate impact, and holistically support initiatives that enable team members and franchisees to deepen their impact in their local communities. The Sr. Specialist, Social Impact, will collaborate across the organization and directly report to the Director, ESG & Social Impact.


For team collaboration purposes, the ideal candidate is open to working our hybrid schedule in our Hampton, NH office. Candidates outside the local area will still be considered and are encouraged to apply.


• Work cross-functionally to execute Planet Fitness’ social impact initiatives.
• Oversee non-profit relationships and key national and local programs.
• Plan and execute annual in-club fundraising campaign to benefit The Boys & Girls Clubs of America & Judgement Free Generation.
• Partner across the organization to support and execute DEI initiatives, including but not limited to cross cultural learning opportunities, brand campaigns, and employee resource groups (ERGS), etc.
• Plan and execute annual companywide volunteer initiatives.
• Partner with franchisees to identify and support local community impact opportunities.
• Track, measure and evaluate social impact efforts.
• Partner with the communications team to identify internal and external storytelling opportunities.
• Manage corporate giving initiatives and philanthropic donations.
• Support / contribute to annual ESG report as needed.
• Work cross-functionally to support ESG-related data collection, measurement and reporting as needed.
• Manage project timelines and process invoices.
• Attend relevant community events as needed.
• Participate in other projects as needed.



  • Bachelor’s degree in Communications, or a related field
  • 3-5 years of community relations experience
  • Experience working with agency partners, non-profit partners and managing social impact programs
  • Driven problem-solver who can prioritize and manage multiple projects and deadlines
  • Extremely detail-oriented, efficient, and organized with an exceptional ability to establish priorities and objectives
  • Excellent presentation, written and verbal communication, and relationship management skills along with the ability to communicate effectively across all levels of the organization
  • Able to establish and maintain effective, collaborative work relationships with diverse individuals, internally and externally
  • Dedicated learner with a natural curiosity for consistent growth
  • Exhibits comfort, ease, and flexibility working in an extremely fast-paced ever-changing, deadline-driven environment
  • Cooperative team player with an upbeat, positive, “can-do” attitude!


  • Hybrid work schedule
  • Competitive salaries and comprehensive benefits package, including medical, pharmacy, dental and vision benefits
  • Generous vacation/holiday pay
  • Volunteer days off
  • Early release Fridays
  • 401(k) Retirement
  • Employee Stock Purchase Program
  • Childcare reimbursement
  • Pet care reimbursement
  • Learning and development programs
  • Discount programs, including vacations, theme parks, shopping, meal delivery services & much more
  • Free Black Card membership and fun exercise incentives
  • Company-sponsored social events


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